Having a small business website is more important than ever. While social media is great, it's also limiting. In addition, creating a website makes your business more professional. But hiring someone to create a website can be expensive.
The short answer is that there has never been a better or more important time to invest in a website for your business. A website offers a wide variety of benefits for small businesses, and most of these benefits increase in value exponentially year after year, just like the Internet itself. Whether you're a freelance photographer, have a hardware store, or have another type of small business, a good website is essential to the success of your company. As a webmaster who has worked on the creation or marketing of more than 100 small business websites, I know what it takes to create great and engaging business websites.
If you're looking to create a new startup website or make your current site more effective, here are 10 key steps to get started and help your small business website compete effectively in the online marketplace. As a small business owner, you want a service that delivers on what it promises and delivers good value. That's why Wix is our pick as the best website builder for small businesses overall. GoDaddy's Theme Customizer feature is definitely worth a try: it gives you a preview of your new theme in 20 different styles without losing your content, which helps differentiate it from Wix.
When other major websites link to your website, search engines see your site as more credible and worthy of ranking better in the results. Its blogging features are particularly strong, so it's worth keeping in mind if this is something you want your small business website to have. This ecommerce website builder works and has all the right features, making it a worthwhile brand and investment. If it's better to spend your time actively working on your business, then maybe it's worth the cost of a web developer.
However, it's worth noting that you won't be able to sell online or connect a custom domain to your website while using the free plan. So why spend more on your website builder than you need to? If you care about costs, then you want to make sure you're getting your money's worth with your website. Similarly, if you're particularly tech-literate, you might find creating websites more frustrating than it's worth. They also have very reasonable premium plans that are worth considering if you want to take your site to the next level.
However, it's worth noting that its inventory features are less advanced than dedicated ecommerce platforms like Shopify and BigCommerce, so it's generally a better fit for a smaller store.